How to Spot Opportunities (eBook)

by (Author)

  • 48,439 Words

In a world of total abundance, there seem to be lots of opportunities, but most people are not quite sure how to take them. This book is a comprehensive guide to how successful companies spot, understand and seize these opportunities, by focusing on customers and their emerging needs/wants. The key benefits of the book are: Rigorous methodology vs unstructured intuition Easy-to-follow process vs ad hoc Endless choice > priorities & focus  

In a world of total abundance, there seem to be lots of opportunities, but most people are not quite sure how to take them. This book is a comprehensive guide to how successful companies spot, understand and seize these opportunities, by focusing on customers and their emerging needs/wants. The key benefits of the book are: Rigorous methodology vs unstructured intuition Easy-to-follow process vs ad hoc Endless choice > priorities & focus  


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  • Released:
  • Categories: Business & Investing
  • Language: English
  • Publisher: Wiley
  • ISBN-10:
  • ISBN-13: 9781119076322

How to Spot Opportunities

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